The skills and insights gained from this UX project have strengthened my ability to design user-centered workplace solutions by emphasizing the importance of understanding user needs and behaviours, and iteratively refining solutions based on user feedback.
PROJECT OVERVIEW
Asset Money Management App is an individual UX/UI design course project I completed at Brainstation. I independently conducted qualitative user research, developed personas, and crafted the information architecture to establish a strong foundation for the app. The design process included sketching, wireframing, and creating both low-fidelity and high-fidelity prototypes through iterative development. Through these stages, I aimed to design an intuitive and user-friendly money management app that simplifies banking for users.
I interviewed a total of 9 participants, consisting of friends and classmates, and developed user personas from their responses, categorizing them into three distinct groups:
1️⃣ The Product Owner: Individuals who, like myself, own multiple financial products.
2️⃣ The Starter: Individuals who have few financial products but are interested in beginning to track their spending patterns.
3️⃣ The Bill Organizer: Individuals who manage numerous bill payees but currently store this information across various platforms such as websites, desktops, and phones.
THE OUTCOME
Q: How is this app useful when you're at the grocery store?
A: Imagine you're in line and can't remember which credit card offers the highest rewards for groceries. With this app, you can quickly check the credit card page to find out.
Q: How does the app help when your chequing account has a minimum balance requirement?
A: You can use this app to set up saving rules that remind you to transfer more money to your account, helping you avoid fees.
Q: How does the app simplify paying utility bills?
A: Instead of switching between different apps to check balances and input credit card numbers, this app allows you to pay utility bills with just one tap and set up alerts for payment dates.